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Our Story

Commercial Ideas believes every great brand has a powerful story, and our team is the strategic and creative architects connecting your brand’s legacy with the opportunities of the digital future. With a history spanning over 50 years, we’ve evolved into an award-winning, digital-first agency that partners with brands to achieve unprecedented growth.

We infuse every project with a sophisticated blend of creative playfulness and analytical precision, transforming complex challenges into elegant, impactful solutions that truly move the needle.

Our Values

Like the mythical Red Pegasus, A symbol of Dallas. We embody values that values lift us beyond the ordinary. Together, these values carry us toward bold, visionary solutions.

Agility

Our agility keep us soaring above challenges with speed & grace.

Expertise.

Our Expertise guides us confidently through complex skies.

Imagination.

Our imagination fuels us to explore new heights & create what others only dream of. 

Our Team

Our team offers nimbleness and direct collaboration that truly makes a difference. As an effective partner for local, regional, and national companies, we deliver expert marketing advice, economical production, and quick turnaround.

This agile approach, coupled with our deep expertise and willingness not to take ourselves too seriously at times, adds significant value to your growth, ensuring your brand’s vision translates into measurable success.

Tim Pugliese

Principal & Owner

Tiffany Budd

Director, Marketing

Karen Ramey

Director, Business Operations

Alex Yocum-Beeman

Executive Creative Director & VP, Client Services

Laura Vaca

Director, Creative Services

Doug Layton

Photographer, Videographer & Audio Production

Jay Reed

Audio Specialist